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bp - British Petroleum or Beyond Petroleum
제목 bp - British Petroleum or Beyond Petroleum
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  • 작성일 2006-06-06 12:36:08
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BP logo -The Helios

The BP logo seeks to capture the idea of radiance, dynamism, progress & energy. Yellow in the image of the sun, the world's most powerful source of energy. Green symbolizes the environmental responsibility. The Helios symbolizes our company, made up of many parts interlocking & working closely together. BPs logo is much more than just a logo It is the visual identity of our brand showing who we are, and what we stand for as a company. The BP brand encompasses all our people, the products we sell, the technologies we develop and the relationships we build.

 

We have four brand values that underpin everything we do:

  • Performance - setting global standards
  • Innovative - delivering breakthrough solutions
  • Progressive - always looking for a new and better approach
  • Green - demonstrating environmental leadership

The BP logo cannot be used for marketing, commercial or any other purposes without BP’s permission.

BP green color BP Green: PANTONE: 355

CMYK: C 100 M 0 Y 100 K 0

RGB: R 0 G 153 B 0
BP light green color BP light green: PANTONE: 368

CMYK: C 55 M 0 Y 100 K 0

RGB: R 153 G 204 B 0
BP yellow BP Yellow PANTONE: 109C/108U

CMYK C: C 0 M 12 Y 100 K 0

CMYK U: C 0 M 5 Y 95 K 0

RGB: R 255 G 255 B 0
White color White: CMYK C: C 0 M 0 Y 0 K 0

RGB: R 255 G 255 B 255

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