The BP logo seeks to capture the idea of radiance, dynamism, progress & energy. Yellow in the image of the sun, the world's most powerful source of energy. Green symbolizes the environmental responsibility. The Helios symbolizes our company, made up of many parts interlocking & working closely together. BPs logo is much more than just a logo It is the visual identity of our brand showing who we are, and what we stand for as a company. The BP brand encompasses all our people, the products we sell, the technologies we develop and the relationships we build.

We have four brand values that underpin everything we do:

• Performance - setting global standards
• Innovative - delivering breakthrough solutions
• Progressive - always looking for a new and better approach
• Green - demonstrating environmental leadership

The BP logo cannot be used for marketing, commercial or any other purposes without BP’s permission.

	BP Green: PANTONE: 355 CMYK: C 100 M 0 Y 100 K 0 RGB: R 0 G 153 B 0
	BP light green: PANTONE: 368 CMYK: C 55 M 0 Y 100 K 0 RGB: R 153 G 204 B 0
	BP Yellow PANTONE: 109C/108U CMYK C: C 0 M 12 Y 100 K 0 CMYK U: C 0 M 5 Y 95 K 0 RGB: R 255 G 255 B 0
	White: CMYK C: C 0 M 0 Y 0 K 0 RGB: R 255 G 255 B 255